HOW COPYWRITING WORKS

 HOW DOES A COPYWRITER WORK?

Research, obvs. And you’ll need to know how they work to make sure they suit you, because we’re all so flippin’ different. So, if you want to know how copywriting works before working with a chatty, fun, creative copywriter like me, keep reading.

Here’s my 6-step guide for how I onboard and work with people just like you.

Step 1.

Get in touch

This one is dead easy.

Get in touch by clicking the ‘Let’s chat‘ button or fill in the contact form at the foot of the page.

STEP 2.

Tell me everything and get a quote

Tell me what your business is about and the scope of work you need. Are you looking for a website rewrite? Regular articles? Product descriptions?

If you know everything you want me to write, tell me so I can give you a full quote. If you’re unsure, I’ll ask you a few easy questions to help me give you advice on what you do and don’t need.

For an idea of what I charge check out my Services page (prices may vary depending on project complexity).

Once we agree on a fee, it’s time to get started.

STEP 3.

Complete a project brief

If you give me five bullet points for a 2000-word article or a 10-page website, it’s gonna be pants.

So, I’ll send you a project brief.

This is a collaboration.

You’re part of the process – that’s how copywriting works.

And your role is to get everything out of your head, so I can craft something super-fun.

STEP 4.

Sign a contract and pay a deposit

Once I have everything I need, I’ll ask you to sign a contract of work to make sure we’re both covered legally.

You’ll also need to pay a 50% deposit BEFORE I start writing. This is standard practice for all freelancers. If you’ve worked with a writer before and they never requested one, they really should have.

No deposit, no work.

STEP 5.

Send feedback to drafts

Writing is a process, and the best results come when we work together. Not everything will be perfect in the first draft, so let me know if anything isn’t quite right.

We’re on the same side, so constructive feedback from you is essential. I don’t accept bad attitudes or abuse.

Also, you get up to two rounds of amendments.

STEP 6.

Feel as chuffed as nuts with the outcome

Once I’ve implemented your amendments and you’re happy with the work, sign off the project and I’ll send you an invoice for the other 50% of the agreed fee.

All you have to do is post it to wherever it’s going and feel chuffed as nuts with it.

 GOT A QUESTION FOR ME?

Just because I’m a freelance copywriter in Liverpool. Or that I promote myself as a writer for playful brands, doesn’t mean you can’t work with me if you’re outside of Merseyside or not a playful brand.

If you have any questions, check the FAQs page, my article, Tips for Working with a Copywriter or get in touch by filling in the contact form below.